The Anoopam Mission has undertaken to bring about direct awareness about cancer to the mass population, in their own language, to their very doorstep. The Cancer Awareness Mobile Exhibition covered 32 major towns and villages, covering more than 4,500km, throughout the state of Gujarat.

• The objective of the campaign was to highlight the need for early diagnosis and prevention of cancer
• More than 2 million people have seen the Mobile Exhibition
• Leaflets, handbills and posters were utilized to spread the message of cancer awareness